Optronica is the London based festival dedicated to visual music and the audio/visual fusion genre; it features performances and screenings at the NFT, bfi IMAX cinema and club nights.

In 2005, Addictive TV broke new ground organising with curators Cinefeel and the bfi National Film Theatre (NFT), the sell-out film and music hybrid festival Optronica; the first festival entirely dedicated to the audio/visual fusion genre – taking visual music to a new dimension on the big screen. Supported by Arts Council England, the festival presented live audio/visual performances at the NFT and the bfi London IMAX cinema (the largest screen in the UK – also the first time the venue had been used for performances in such a way), plus cinema programmes at the NFT and club night events.

Optronica are now touring a 'best of' cinema programme which features the best in contemporary visual music from around the world, including work from Japan's Hideaki Motoki, China's 8gg, France's Ez3kiel, Spain's Actop and UK artists Somniscope and the ZX Spectrum Orchestra. This special selection shows some of the best work in the AV genre, highlighting the wide range of styles and practices which contemporary audiovisual artists, animators, experimental film-makers and collaborative multimedia groups are now exploring.